iBeacon identifies Apple’s Bluetooth-based beacon technology that permits Triston Goodwin to transmit and receive minimal level of data within short distances. The typical beacon message or data is made up of an UUID (universally unique identifier), an important plus a minor value only.
While the concept of ‘beacon’ is applicable to any or all hardware works with the Bluetooth Low Energy within the Bluetooth 4. specification with iOS being the very first platform to introduce this technology on the market, the basic concept of BLE was originally devised by Nokia. The name ‘iBeacon’ has become trademarked by Apple because of its standard beacon protocol.
The iBeacon is definitely an innovative low-cost technology that draws Location Based Services in iOS to assist apps determine their position on a micro-local scale, and then send hyper-contextual content to users depending on the location. iBeacons, however, will not use latitude and longitude to define locations, instead rely upon Bluetooth Low Energy (BLE) signal, to the iOS devices to detect them.
To sum it, the iBeacon technology involves two parts – broadcaster or sender (beacon device) plus a receiver (smartphone and app).
Because the Bluetooth Low Energy or BLE technology consumes low energy, it is actually right for simple applications involving minimal periodic transfers of web data. An iBeacon periodically broadcasts the lowest-Energy Bluetooth (L.E.B.) signal that could be captured by any iOS devices nearby.
In accordance with the data received the iOS device can be now responsible to correctly interpret your message and perform action accordingly. Right now the iBeacon technology will work over a compatible iOS device containing iOS 7 or later together with Bluetooth facility switched on.
In simple words, the Bluetooth Low Energy Communication can be explained as small bits of data, advertised or broadcasted at frequent intervals by the beacon via radio waves. The iBeacon app development are completed is such a manner these sets of data will be received by devices like iPhone, iPad or iPod, where they can be used as various smartphone applications, causing things such as push messages, prompts yet others.
The conventional technology for iBeacon requires a fixed 100 ms interval. Frequent broadcasting for faster discovery by devices is possible but it shall change the battery lifespan of your iBeacons.
The iBeacon technology can do performing not only sending meaningful data. The scope and limitation from the technology may also depend upon the kind of the hardware it really has been installed into. While cheaper devices may just emit the essential iBeacon protocol, other devices may also offer more features like sound or light activation, temperature sensing and motion control.
Since iBeacons depend on a well known technology like Bluetooth which is easily available on virtually every device without requiring a great deal of power, they are often tactfully applied in multiple areas.
Through an iBeacon network helps brands, retailers, apps or platforms figure out in which a customer is within close proximity. This creates an environment for them to send clients hyper-local and meaningful messages/advertisements that may again be instrumental in driving sales.
Any time a customer with the iBeacon compatible device arrives at a store, the apps on his device will alert him as soon as it catches the signal in the iBeacons installed in the store. It shall send a relevant data to the server, upon which app actions, push notifications, etc occur. The easy messages might be special discounts and limited offers and even reminders and so can boost your shopping experiences. Going by this, it may be asserted that iBeacons have certainly introduced a new method for brand communications.
Recent reports show that iBeacons may also be being regarded as helpful mediums that can be placed on educational context. As an illustration, simple games involving students to explore and unveil things and even scientific experiments could be supported via iBeacons. They are being seen a good tool which may drive young minds towards different subjects like technology, logic, geography, etc.